ArtZora Studios Logo
Full color and one color logo for the fursuit maker ArtZora Studios. Their theme centers around citrus fruits and they wanted to incorporate that into the new logo. In addition to the citrus, they wanted their fursona, Azora, in the logo.
Initial sketches were drawn up based on the customer's wants.
After showing the customer the sketches, they picked the 2 they liked the most. I refined those two sketches.
Once in Illustrator, I created a light color palette based off Azora's colors. Due to the lighthearted nature of fursuiting, I chose fun, round fonts.